In this course, you will gain new perspectives for building market resilience and dominance for your organization. Understand the difference between corporate and business strategy and what it takes for a corporate headquarters to add value and increase business unit success. Study best practices in key areas of corporate strategy, including diversification, mergers and acquisitions, strategic alliances, corporate governance and strategic leadership.
What You’ll Learn
When and why firms diversify
Five corporate strategy types
Role of synergy
How Newell’s corporate strategy creates value across all businesses
Mergers and Acquisitions
Why mergers and acquisitions are so prevalent
Merger myths you need to be aware of
How to seal the deal: Acquisitions from the bidding and target firms’ perspectives
What are business groups and how do they differ from conglomerates?
How business groups add value in emerging markets
Different forms of strategic alliances
Why strategic alliances form
What affects strategic alliance success
How social networks influence alliance success
Understand executive compensation schemes
The role of the board of directors
Why governance practices fail to protect shareholder interests
How capital markets discipline firms
The role of leadership in organizational design and culture
How leaders set corporate direction as change agents
Developing a learning organization approach
Why resource management and development matter
Corporate Social Responsibility
Elements of the socially responsible organization
How leaders influence organizational values, integrity and accountability
Managing the social contract in corporate decision making
Viewing organizations through a stakeholder perspective
Re-examining the “divine” right of shareholders
Who Should Register?
Whether you are a director-level executive or a manager of a small team, Strategic Management gives you the advanced knowledge to become an effective strategic leader.