Strategic Management

Next Start Date: Mar 1, 2019

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Overview

In this course, you will gain new perspectives for building market resilience and dominance for your organization. Understand the difference between corporate and business strategy and what it takes for a corporate headquarters to add value and increase business unit success. Study best practices in key areas of corporate strategy, including diversification, mergers and acquisitions, strategic alliances, corporate governance and strategic leadership.

What You’ll Learn

Diversification

  • When and why firms diversify
  • Five corporate strategy types
  • Role of synergy
  • How Newell’s corporate strategy creates value across all businesses

Mergers and Acquisitions

  • Why mergers and acquisitions are so prevalent
  • Merger myths you need to be aware of
  • How to seal the deal: Acquisitions from the bidding and target firms’ perspectives

Business Groups

  • What are business groups and how do they differ from conglomerates?
  • How business groups add value in emerging markets

Strategic Alliances

  • Different forms of strategic alliances
  • Why strategic alliances form
  • What affects strategic alliance success
  • How social networks influence alliance success

Corporate Governance

  • Understand executive compensation schemes
  • The role of the board of directors
  • Why governance practices fail to protect shareholder interests
  • How capital markets discipline firms

Strategic Leadership

  • The role of leadership in organizational design and culture
  • How leaders set corporate direction as change agents
  • Developing a learning organization approach
  • Why resource management and development matter

Corporate Social Responsibility

  • Elements of the socially responsible organization
  • How leaders influence organizational values, integrity and accountability
  • Managing the social contract in corporate decision making
  • Viewing organizations through a stakeholder perspective
  • Re-examining the “divine” right of shareholders

Who Should Register?

Whether you are a director-level executive or a manager of a small team, Strategic Management gives you the advanced knowledge to become an effective strategic leader.

Pay Online With A Credit Card

If you’re going to pay by credit card, you can either get started with installment payments or pay in full. Just let your enrollment representative know the option that work best for you.

Pay in Full: $1980 or

Flexible payment options available

Corporate Tuition Assistance

  1. Corporate TA

    Corporate tuition assistance is paid by your employer. You will need to provide appropriate forms for processing, prior to enrollment. Subject to employer benefit policies.

  2. Deferred Corporate TA

    Pay tuition now and have your employer reimburse you. Additional documentation will be needed to process this payment. Subject to employer benefit policies.

Military Benefits

Active Duty

Michigan State offers a 15% savings, per certificate course, to active-duty servicemembers, Guardsmen and Reservists (upon verification of military status).

Veterans

Michigan State offers a 15% savings, per certificate course to veterans (upon verification of military status).

Spouses and Family

Michigan State offers a 15% savings, per certificate course, to active-duty servicemembers, veterans, Guardsmen, Reservists and their spouses and dependents (upon verification of military status).

Have Questions?

Our representatives are here to assist you.

Curriculum

8 Week Course

Diversification
  • Course Introduction
  • Diversification Strategies
  • Corporate Strategies
  • Newell Rubbermaid – A Parenting Advantage
  • Walt Disney Case Intro
  • Walt Disney Case Debrief
Mergers and Acquisitions
  • Mergers and Acquisitions – Fact vs. Myth
  • Merger Myths
  • Acquisitions – Making the Deal
  • Vivendi Case Intro
  • Vivendi Case Debrief
Vertical Integration & Restructuring
  • Vertical Integration
  • Alternatives to Vertical Integration
  • Reducing Firm Scope
  • Bergerac Systems: The Challenge of Backward Integration Case Intro
  • Bergerac Systems: The Challenge of Backward Integration Debrief
Business Groups & Organizational Structure
  • Diversifying in Developing Cultures - Intro
  • Diversifying in Developing Cultures – Globalization Forces
  • Global Strategy Framework Part I
  • Global Strategy Framework Part II
  • Tata Case Intro
  • Tata Case Debrief
Strategic Alliances
  • Strategic Alliances 1
  • Collaborating & Competing
  • UTV and Disney Case Intro
  • UTV and Disney Case Debrief
Corporate Governance
  • Board Monitoring
  • Executive Compensation
  • Examinations of Executive Pay
  • External Governance Mechanisms
  • Satyam Case Intro
  • Satyam Case Debrief
Ethics & Corporate Social Responsibility
  • What Is a Good Citizen?
  • Leading Ethically
  • Creating an Ethical Organization
  • Stakeholder Approach
  • Some Comments on Capitalism
Strategic Leadership
  • Setting New Directions
  • Developing a Learning Organization
  • Talent Management & Development
  • GE & Jack Welch Case Intro
  • GE & Jack Welch Case Debrief

Have Questions?

Our representatives are here to assist you.

Corporate Tuition Assistance

  1. Corporate TA

    Corporate tuition assistance is paid by your employer. You will need to provide appropriate forms for processing, prior to enrollment. Subject to employer benefit policies.

  2. Deferred Corporate TA

    Pay tuition now and have your employer reimburse you. Additional documentation will be needed to process this payment. Subject to employer benefit policies.