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MGT 856 Corporate Strategy


Course Description

Discover the management strategy behind multi-business firms, conglomerates, and business groups. Topics will focus on mergers and acquisitions, firm scope, strategic alliances, corporate governance, and strategic leadership.

Course Objectives

  • Explain the central concepts, frameworks, and techniques of strategic management
  • Assess a firm’s performance by applying the central concepts, frameworks, and techniques of strategic management
  • Select corporate strategies that are appropriate for a situation and support the organization’s overall well-being
  • Generate strategic options for a firm and evaluate those options under conditions of imperfect information
  • Select the most appropriate option or strategy for a given situation and recommend a method to implement that strategy

Week 1


Topic: Diversification, Mergers, and Acquisition
Lecture: Diversification Strategies

Outcomes

  • Compare business-level strategy with corporate-level strategy
  • Explain alternative diversification strategies
  • Discuss when and how firms diversify
Lecture: Corporate Strategies

Outcomes

  • Explain how businesses manage across diverse businesses
  • Discuss five corporate strategy types
Lecture: Newell Rubbermaid – A Parenting Advantage

Outcomes

  • Identify how Newell is able to create overall value
  • Explain why Newell's corporate strategy was so successful
Lecture: Mergers and Acquisitions

Outcomes

  • Define and differentiate between mergers and acquisitions
  • Evaluate the outcome of most mergers and acquisitions
  • Determine why mergers and acquisitions are so prevalent despite the evidence that they generally fail
Lecture: Merger Myths

Outcomes

  • Examine myths related to mergers and acquisitions
  • Describe three myths that tend to undermine the desire to engage in mergers
Lecture: Making Acquisitions Work

Outcomes

  • Determine how to make acquisitions work
  • Specify how to negotiate the deal between the acquiring firm and target firm

Week 2


Topic: Integration, Restructuring, and Alliances
Lecture: Vertical Integration

Outcomes

  • Define vertical integration including both forward and backward integration
  • Specify the reasons for vertical integration
  • Understand the risks for vertical integration
Lecture: Alternatives to Vertical Integration

Outcomes

  • Discuss alternatives to vertical integration by outlining options that limit or avoid integration
    • Taper or partial integration
    • Long-term contracts
    • Strategic alliances
    • Joint ventures
    • Outsourcing
  • Define forms of relation to vendors up and down the value chain
  • Explain costs, risks, and benefits of each alternative
Lecture: Reducing Firm Scope

Outcomes

  • Explain why firms restructure
  • Discuss various restructuring strategies
Lecture: Strategic Alliances

Outcomes

  • Identify types of strategic alliances and how they evolved
  • Explain why alliances form
  • Discuss risks that occur from formation of a strategic alliance
Lecture: Collaborating and Competing

Outcomes

  • Explore the idea of collaborating and competing on the dynamics of value creation and value appropriation
  • Identify the effects of strategic alliances and network structure as it applies to value creation and capture

Week 3


Topic: Business Groups and Organizational Structure
Lecture: Diversifying in Developing Cultures – Introduction

Outcomes

  • Examine reasons to investigate diversifying in developing countries and emerging world
  • Explain how to achieve competencies within an organization
  • Discuss the key forces that are currently driving internationalization
  • Discuss how organizations try to develop international structures and processes
  • Examine a framework for developing an international strategy
  • Discuss emerging/developing countries most favored by consulting companies and economists
Lecture: Diversifying in Developing Cultures – Globalization Forces

Outcomes

  • Explain how developed organizations can diversify into developing cultures and the reasons why
  • Discuss the general globalization forces that force organizations to consider the developing world for business
Lecture: Global Strategy Framework – Part 1

Outcomes

  • Examine the global strategy framework for developing an international strategy
Lecture: Global Strategy Framework – Part 2

Outcomes

  • Examine the global strategy framework for developing an international strategy

Week 4


Topic: Corporate Governance
Lecture: Corporate Governance – Board Monitoring

Outcomes

  • Explain internal governance mechanisms
  • Discuss the board of directors' role in monitoring executive behavior
Lecture: Corporate Governance – Executive Compensation

Outcomes

  • Explain multiple forms of executive compensation
  • Discuss concepts of incentive alignment
Lecture: Corporate Governance – Examination of Executive Pay

Outcomes

  • Discuss how people respond to stock options
  • Explain role stock options play in influencing executive behavior and how they view stock options
    • Willingness to pay
    • Willingness to accept
Lecture: Corporate Governance – External Governance Mechanisms

Outcomes

  • Define corporate governance
  • Describe the role of external governance mechanisms
  • Explain what characterizes the relationship of owners to managers to agents
  • Explain the various forms of external governance
  • Explain the two primary forms of internal governance
    • Compensation
    • Monitoring

Week 5


Topic: Ethics, Social Responsibility, and Leadership
Lecture: What is a Good Citizen?

Outcomes

  • Define corporate social responsibility
  • Explain the possible elements of pursuing a strategy of corporate social responsibility
  • Discuss the business case for pursuing corporate social responsibility
  • Discuss the role of business in society
Lecture: Leading Ethically

Outcomes

  • Evaluate the importance of ethics in organizations
  • Compare how individual ethics differ from organizational ethics
  • Determine the role of leadership in creating an ethical organization
Lecture: Creating an Ethical Organization

Outcomes

  • Explain the difference between integrity-based and compliance-based approaches to organizational ethics
  • Describe the role of corporate credos or codes of conduct
  • Discuss how reward and evaluation systems can encourage unethical behaviors
Lecture: Stakeholder Approach

Outcomes

  • Explain stakeholder strategy and how it works
  • Identify the steps in performing a stakeholder analysis
  • Explain why stakeholders should be considered in corporate strategy
Lecture: Some Comments on Capitalism

Outcomes

  • Discuss observations on the nature of capitalism
  • Explain the relationship between a system of capitalism and the role of government
Lecture: Setting New Directions

Outcomes

  • Explain the role of leadership in organizational design and culture
  • Discuss how leaders set company direction as change agents
Lecture: Developing a Learning Organization

Outcomes

  • Explain how to develop a learning organization
Lecture: Talent Management and Development

Outcomes

  • Explain why talent management and development matters
  • Identify the steps for creating and developing talent

The course description, objectives and learning outcomes are subject to change without notice based on enhancements made to the course. May 2015